Is Your SaaS Company Missing A Financial Operations Role?

Marketing has marketing ops, and sales has sales ops—so why hasn’t financial operations become just as essential? For growing SaaS companies, financial operations is no longer about just keeping the books in order or ensuring compliance. It’s about unlocking growth by connecting and interpreting data, implementing and automating workflows, and turning finance into the company’s strategic engine. If you’re missing a financial operations pro, I’d be willing to bet that you’re missing out on cash flow.

Read the full article on Forbes.